Native formats for AI conversations

4 ad formats designed to blend naturally with your chat interface.

Interactive Explorer

Explore each format

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Format specifications

Format specifications

Sponsored Recommendation
Best for

Product recommendations, tool suggestions, service discovery

Placement

Between AI response and next user message

Customization

Title, description, CTA text, icon, background color, border style

CTA Card
Best for

Sign-ups, trial activations, event registrations

Placement

After relevant AI responses or at conversation end

Customization

Image, headline, body text, CTA button text/color, layout (horizontal/vertical)

Contextual Suggestion
Best for

Content recommendations, related resources, tutorials

Placement

Inline within the conversation flow

Customization

Text content, highlight color, sponsored label position

Inline Mention
Best for

Brand mentions, tool references, subtle product placement

Placement

Within AI response text as a natural mention

Customization

Link text, tooltip preview, micro-badge style

Best practices

Best practices

Start with Sponsored Recommendations

They have the highest CTR and feel the most natural in chat interfaces. Add other formats once you have baseline data.

Respect conversation flow

Don't show ads in the middle of a complex multi-turn exchange. Wait for natural break points.

A/B test frequency

Start with 1 ad every 5 messages and adjust. Most publishers find 1:3 to 1:5 optimal for engagement without churn.

Use category controls

Block competitor ads and irrelevant categories. Higher relevance = higher CTR = more revenue per impression.

Start showing native ads

Choose your formats, integrate the SDK, and start earning.