Best Kickbacks alternatives in 2026
Kickbacks alternatives in 2026, checked against each company's site: Idlen, Koah, Thrad, Gravity, Freebuff, ChatAds, deals.dev, uwait, RuntimeAds and ChatGPT Ads.

Best Kickbacks alternatives in 2026
Kickbacks sells a short sponsored line while an AI coding tool is working. The buy form is a line of 3 to 60 characters. It runs on two surfaces, each with its own auction: a VS Code extension for Claude Code and Codex, and a terminal CLI for Claude Code only. The form says "Bid from $0.50".
That is a real ad product. It is also a narrow one. A Kickbacks alternative is anywhere else you can pay to reach people while they use AI: a card instead of a one-line spinner, a browser chat, Cursor, or an audience that is not only engineers in VS Code.
This page lists the public options checked on 3 November 2026. Idlen is first because we run it. The other descriptions come from each company's own site, docs or help center, and every figure links there. If a price or a minimum is not on those pages, it is not in this article.
The developer-side payout comparison for Kickbacks is separate: Idlen vs Kickbacks. This article is the advertiser buy. A longer Idlen-only comparison is on Kickbacks alternative.
Comparison
| Product | What you buy | Where it runs | How you pay | Fits when |
|---|---|---|---|---|
| Idlen | A native ad during the wait. Several formats take an image or a video. | Editors (VS Code, Cursor, Windsurf) and browser chats (ChatGPT, Claude, v0, Lovable, Bolt), plus in-app assistants. | CPM or CPC. You set the bid. Budget from €10. First deposit of €50 or more adds €50 once. | You want a card, a stack filter, and people who are not only developers. |
| Kickbacks | A 3–60 character line, optional name and icon. | VS Code extension (Claude Code, Codex) and terminal CLI (Claude Code). Two auctions. | Blocks of 1,000 impressions. Bid from $0.50. Country targeting adds $0.75 / 1,000. | You want a one-line spinner ad and you are fine with those two surfaces. |
| Koah | Native ads in AI apps, plus a terminal format for coding agents. | AI assistants, coding agents, and other AI apps on their network. | No public rate card. The advertiser call to action is "Book a demo". | You want a funded network and you can start with a sales conversation. |
| Thrad | Sponsored placements in AI conversations. | AI apps on their publisher network. The homepage shows assistant, iMessage and coding-agent examples. | CPM or CPC. Self-serve has no minimum spend. | You want an auction across AI chats and a self-serve account. |
| Gravity | Sponsored blocks and inline links next to AI answers. | LLM apps, chatbots, AI search, assistants and agents. Their Freebuff page is one publisher. | No minimum. Any daily budget, per their FAQ. Objectives include conversions, clicks and reach. | You want contextual ads across many AI products, including Freebuff. |
| Freebuff | Ads inside Freebuff's own free coding product. | Desktop, mobile, terminal and web. | Display is CPC, daily budget at least $50, rate set at review. Agentic ads are invoiced from $15,000 / month. | You specifically want Freebuff's users. |
| ChatAds | Not an ad auction. A chatbot widget that inserts affiliate links. | The publisher's own site. | Publishers pay for message volume, from $0. They keep the commission. | You already sell through Amazon or another affiliate program. |
| deals.dev | One sponsored line, 3–60 characters, in a live coding session. | Claude Code, Codex, Cursor, VS Code, plus shell title, motd and prompt. | CPM from $1 per 1,000 five-second placements. Clicks bill at 50×. | You want a verified spinner line and tool-level targeting. |
| uwait | A card during the wait: logo, headline, subtitle, image, button. | 12 named tools, including ChatGPT, Claude, Cursor and VS Code. | CPM from €2 per 1,000 views. You set daily and total budgets. | You want chat and editor wait-time, with topic targeting that stays on the device. |
| RuntimeAds | One line in the spinner. | Claude Code and Codex, in VS Code, Cursor, Antigravity, Windsurf and other forks. | CPM. Minimum bid $5 per 1,000 impressions. Highest bid serves first. | You want a spinner line and geo down to city. |
| ChatGPT Ads | A sponsored card under the ChatGPT reply. | ChatGPT. Free and Go plans. Not Plus, Pro, Business, Enterprise or Edu. | Views (CPM), Clicks (CPC) or Conversions. Minimum daily budget $25 or €15. | Your buyer is already in ChatGPT, on a plan that shows ads. |
Idlen
Idlen shows one native ad while someone waits for an AI answer. The ad is not inserted into the answer. The advertisers page says the audience is anyone using those tools, not only developers: browser chats, code editors, and assistants inside other apps.
The formats page lists seven placements: popup, rich toast, sidebar, inline, notification, browser overlay and browser toast. Popup, rich toast, browser overlay and browser toast can use an image or a video. Editor formats run in VS Code and in editors built on it, including Cursor and Windsurf. Browser formats run on chats such as ChatGPT, Claude, v0, Lovable and Bolt.
You pick CPM or CPC and set the bid. The auction is second-price, so the price you pay is not automatically your maximum. Campaigns start at a €10 budget. You can set a daily cap and pause. There is no contract. Targeting is the AI tool, the country, and, in an editor, technologies in the project. You can include or exclude a stack. Advertisers do not receive the prompt. What is Idlen says prompts, source code and project files are not read. Package-manager files are read so the stack can be targeted. See targeting.
The analytics page lists impressions, clicks, CTR, viewability, video completion, conversions, CPC, CPM and ROI.
The offer, in the site's own words: Put in €50, get €100 to spend. The first deposit of €50 or more adds a €50 bonus to the organisation wallet, once. A smaller first deposit does not use it. How to spend that credit on a first campaign is in this guide.
Idlen fits if you want a creative larger than a spinner line, a technology filter, or people waiting in a browser chat as well as an editor.
Kickbacks
Kickbacks is a product of ShiftKeys Inc. The homepage still calls the placement "the most-watched spinner on Earth". The same page now describes two placements and two auctions.
The extension is labeled a premium placement with a higher CPM, and "clickable everywhere". The terminal CLI is labeled an ambient placement with a lower CPM, and "clickable where the terminal supports links". A campaign is priced for the surface you select. Surface pricing says orders placed before the split keep their original price and can still run on both surfaces until those views are delivered. Developers earn 50% of what the advertiser pays on each impression, on both surfaces.
The supported matrix on the homepage is specific. VS Code extension: Claude Code and Codex. Terminal CLI: Claude Code, not Codex. The FAQ says the Codex VS Code panel earns and the Codex terminal CLI does not. Cursor is not in that table.
Creative limits are public: 3–60 characters, an optional company name, and an optional brand icon (PNG, JPG or WebP, up to 64 KB). The API says about 30–40 characters renders best.
Buying is blocks of 1,000 impressions. Each impression targets 10 continuous seconds on screen. Measured dwell from 9.5 seconds counts. The form says "Bid from $0.50". Selected countries add $0.75 per 1,000 impressions. The form also shows a live estimated total. That number moves, so this article does not treat the estimate on screen as a rate card. The API says the bid must meet the account's min_cpm_usd. The sample on that page is 0.5. It lists a campaign kind of impression (the default) or click, and it does not publish a click multiplier. Terms §4.3 and §7.7 say a separate click price, if one is added, is shown in the advertiser dashboard. A "$1.00 minimum" and "clicks at 50×" are not on these pages.
Country codes in the API are accepted only when country targeting is enabled, up to 20. Nothing on the homepage, FAQ, surface-pricing page or API describes targeting by the libraries in a repo. Private Mode keeps prompts on the machine. Boosted Mode, a separate opt-in, sends recent prompts, model replies, file types, the repo name and a rolling interest profile to Kickbacks for matching.
GET /stats returns billable impressions, viewable ticks, clicks, events, unique viewers, spend and CTR. Conversions are not in that list.
Kickbacks fits a cheap, clickable one-liner in front of Claude Code and Codex users, on the surface you choose. It is a poor fit if the brief needs an image, a stack filter, Cursor, or a browser chat.
Koah
Koah (koahlabs.com) describes itself as an ad network built for AI. On 24 February 2026 the company announced a $20.5 million Series A led by Theory Ventures, with Forerunner and South Park Commons participating. The same post says that, over the prior 12 months, the platform processed more than 170 million queries and 35 million native ad impressions. It describes formats as sponsored recommendations in the answer, contextual placements tied to the live query, and units built for the conversation rather than banners.
The advertise page does not publish a CPM, a CPC or a minimum spend. The call to action is "Book a demo". The page says matching uses first-party intent at query time, and that advertisers get a "Pulse" report of the questions people ask before they click. Treat the CTR and spend figures in the page's dashboard mock as a mock.
For coding tools, the 23 September 2026 changelog says ads can run while an agent generates code, runs tests or takes a next step. They are built for the terminal, developers can respond with the keyboard, matching does not use cookies or third-party profiles, and the publisher can request ads from its own backend. The launch post says the same thing in prose. It does not name Cursor, VS Code or a price.
Koah's homepage also states a 3% click-through rate at scale, 100 million or more queries matched per year, and payouts three times those of legacy platforms. Those are Koah's figures.
Koah fits if you want inventory inside other companies' AI apps, including a terminal format, and you are ready to talk to them. It is the wrong first test if you need a public price and a card you can launch this afternoon. There is also an Idlen vs Koah page. Read Koah's own pages for anything that page does not link.
Thrad
Thrad calls itself the DSP and SSP for ads in LLM conversations. The homepage says the engine monitors prompts, scores ads against intent, runs a real-time auction, and places the winner inside the AI response. Example surfaces on that page are an AI assistant, an iMessage agent and a coding agent. Buying paths are self-serve, managed service, and a design-partner engagement.
Pricing is CPM or CPC. CPM is per thousand impressions. CPC is when someone clicks through to your site. CPA is listed as "soon" and not live. Self-serve has no minimum spend and "prices at the going rate". Managed and design-partner work is quoted. The self-serve page says you add a URL or a knowledge set, Thrad drafts creative, and you set conversational themes, intents, a bidding strategy and spend limits. There is no public rate card with a dollar CPM.
Thrad fits a brand that wants a sponsored placement inside AI chats, with or without a sales team. The prompt-monitoring line on the homepage is worth reading before you brief legal. Idlen vs Thrad is the Idlen comparison.
Gravity and Freebuff
These are related and they are not the same buy.
Gravity (IRIS Inc.) is an ad network for AI products. The advertisers page says you reach people inside AI conversations, agents and workflows, and that the ad does not change the model's response. You set a budget and an objective (conversions, reach or clicks), add landing pages, and target by location, keyword or conversation, or let the system optimize. Measurement is a pixel and a conversions API. The page says this works with Shopify, Calendly, Framer and 30 more tools. The FAQ says there is no minimum spend, formats are sponsored blocks and inline hyperlinks, and supported surfaces are products that generate responses: LLM apps, chatbots, AI search, assistants and agents. The advertisers page's "Reach over 1B users" line is Gravity's claim. The dollar amounts in the campaign mock on that page are a mock. Do not plan a budget from them.
Gravity also sells a Freebuff placement. That page says 230,000+ developers use Freebuff, and that the ad is one sponsored line at the end of an agent answer or run. It says you can sign up and launch, or have Gravity set the campaign up.
Freebuff's own advertisers page is a different offer, and it states a different audience number: 729,436 developers. Surfaces there are desktop, mobile, terminal and web. Display ads are pay-per-click at a rate agreed during review, with a daily budget of at least $50. Agentic campaigns, where the agent integrates your product if the developer accepts, are not self-serve. They run on an invoice with a $15,000 monthly minimum. A credit offer says: spend $500 on placements in the first 30 days and receive a one-time $500 credit, which expires 60 days later. Deposits and promotional spend do not qualify. Engagement campaigns bill a fixed daily budget for up to one verified engagement per $0.50. The product itself, on freebuff.com, is a free coding agent funded by ads.
Use Gravity if you want a network across AI products and a Freebuff line is only one line item. Use Freebuff's console if you want Freebuff's inventory, a CPC review, and a published $50 daily minimum. Idlen vs Freebuff compares Idlen with the Freebuff product, not with Gravity's whole network.
ChatAds
ChatAds is not an auction for advertisers. It is a chatbot widget for publishers. The widget answers questions on a page and turns product mentions into affiliate links. Publishers keep 100% of the commission. ChatAds charges for message volume, not for a share of sales. The pricing page lists a free plan at 100 messages a day, Pro at $29 a month for 500 messages a day, and Business at $59 a month for 1,500 messages a day. No credit card is required on the free plan.
If you are a brand, you do not buy a CPM here. You show up when a publisher's page, or ChatAds' match against affiliate programs such as Amazon Associates, links to you. That can be useful if you already run affiliate offers. It is not a substitute for a spinner line or a wait-time card. Idlen vs ChatAds is written from the publisher-monetization side.
deals.dev
deals.dev sells one sponsored line inside a live coding session, 3 to 60 characters. The homepage lists Claude Code, Codex, Cursor and VS Code, and says the same CLI can also ride the window title, the message of the day on a new shell, and the prompt. An impression is a confirmed five seconds on screen. You set a CPM per 1,000 of those placements. Clicks bill at 50 times the placement rate. The highest CPM serves first. The page says a $1 CPM enters the queue. Targeting is the tool (Claude Code, Codex, Cursor or VS Code) and the operating system, or you can leave it open.
Developers keep 70% of the spend. They can cash out from $25 to PayPal, Venmo, Wise or ACH. On 3 November 2026 the homepage also listed $48,217 paid to developers, 12.4 million impressions, 27 live ads and a top bid of $6.50 per 1,000. Those counters move.
deals.dev is the closest mechanical cousin of Kickbacks: a verified line, a public CPM floor, and a published click multiple. The differences that are actually on the page are the 50× click price, the $1 floor, Cursor as a named target, the extra shell placements, and a 70% developer share.
uwait
uwait sells the seconds a person spends waiting on an AI answer. The ad is a card: logo, headline, subtitle, image, button and a short trust line. The page says it never delays the answer, and that the person can dismiss it.
The floor bid is €2 per 1,000 views. You set a daily budget and a total budget. The highest bid wins. There is no negotiated minimum. A launch offer on that page says a €100 top-up adds €20 of credit, up to €500. Campaigns are reviewed by a person before they run. You pay by card.
Twelve surfaces are named: ChatGPT, Claude, Perplexity, Gemini, Copilot, Mistral, DeepSeek and Grok, plus VS Code, Cursor, Windsurf and Antigravity. Targeting dimensions are the topic of the question, the tool, the country, the operating-system family and the language. Any of them can be left open. The topic is classified on the device. uwait says it does not receive the prompt text, the answer, or an individual profile. Reports are impressions, clicks and CTR, aggregated.
Every winning bid is split 50% to the person watching, 30% to the sources the answer cited, and 20% to uwait. That split is also in the terms.
uwait is the closest card-format neighbour if you want ChatGPT and Claude in the browser and Cursor in the same buy, with a public euro CPM. The review step means it is not instant. The topic target only fires when the on-device classifier is sure, so a topic-only campaign reaches fewer people. The page says that outright.
RuntimeAds
RuntimeAds puts one line in the "thinking" spinner of Claude Code and Codex. The homepage says the extension runs in VS Code, Cursor, Antigravity, Windsurf and other forks, and that it does not read prompts, code or output. Builders receive up to 50% of revenue. The how-it-works block also says "half of every dollar". The published floor is the header line: up to 50%. A numeric payout minimum is not on the page.
The advertisers page says the minimum bid is $5 per 1,000 impressions, the highest bid serves first, and you are billed only for impressions that pass server-side checks. An impression is described as about 5 seconds. Targeting is country, region, city or operating system. Finer geography "costs a little more". The page does not publish that surcharge. The creative is a brand, a one-line headline, an optional icon and a destination. The dashboard shows CTR, CPC and cost per impression. No card is required to open the account. The page does not publish a tech-stack filter. "Reach engineers by stack" appears as a use-case line, not as a control in the bid steps.
RuntimeAds fits a spinner test with a $5 floor and city targeting, in the editors the homepage lists. It does not fit a card, a video, or a browser chat such as ChatGPT.
ChatGPT Ads
ChatGPT Ads is OpenAI's own placement, bought at ads.openai.com. The help center is the page that states the rules.
Ads in ChatGPT says ads may appear for Free and Go users. Plus, Pro, Business, Enterprise and Edu accounts do not get them. Accounts treated as under 18 do not get them. Ads sit below the reply, labeled, and do not change the answer. Advertisers do not receive the conversation. Testing started in the United States on 9 February 2026 and is rolling out by region. A logged-out ad is a separate case, described on that page.
The advertiser basics describe the unit: advertiser name, favicon, title, copy, landing page and an image. You can add context hints. They are not exact-match keywords and they do not guarantee a conversation. Pricing is impression billing or valid-click billing. Views are CPM. Clicks are CPC. Conversions can bill as oCPC or oCPM. You do not pay per conversion. OpenAI recommends starting a CPC test at a maximum bid of $3 to $5. The auction is second-price and weighted for relevance. Reporting includes impressions, clicks, spend, CTR, average CPC, average CPM and conversions.
Creating campaigns sets the minimum daily budget at $25 in USD and €15 in EUR. A daily budget is an average over seven days. Spend on one day can reach twice that amount, and the week can reach seven times it. You can also target Android and iOS, app or web, and desktop web. New self-serve accounts may be limited to their home country until verification and a spend threshold.
OpenAI's site returned a 403 to a direct fetch of ads.openai.com on 3 November 2026, so this article does not quote a welcome credit from that domain. Check the live Ads Manager before you plan around a bonus.
ChatGPT Ads fits a product people compare inside ChatGPT, on the plans that actually show ads. It does not reach a developer on Plus, and it does not target the libraries in a repo. ChatGPT Ads alternative is the Idlen comparison. For the wider chatbot buy, see advertise in AI chatbots and the AI ad network page.
How to choose
Pick the surface first. The price is the second question.
You want Cursor, or a browser chat, and a creative with an image. Kickbacks' published matrix does not list Cursor. Idlen does, and it also lists ChatGPT, Claude and other chats. uwait names Cursor and the major chats on one CPM. Start with the €50 deposit if you want to see Idlen with matched credit: Put in €50, get €100.
You want the cheapest public spinner line. Kickbacks' floor is $0.50 per 1,000, on Claude Code and Codex in VS Code or Claude Code in the terminal. deals.dev starts at $1 and adds Cursor, a 50× click price and a 70% developer share. RuntimeAds starts at $5 and adds city targeting.
You want many AI apps, not one editor. Thrad self-serve has no minimum, on CPM or CPC. Gravity has no minimum and sells sponsored blocks and inline links. Koah is the demo-led option. None of the three publishes a dollar CPM on the pages checked.
You want Freebuff's users only. Use Freebuff's console if you can live with a reviewed CPC and a $50 daily budget, or Gravity's Freebuff page if you want that inventory inside Gravity. Do not expect Cursor or Claude Code seats. Freebuff is a separate product.
You want the ChatGPT answer itself. Buy ChatGPT Ads and accept Free and Go. Pair it with something else if your buyer is on Plus or in an editor.
You sell through affiliate links. ChatAds is a publisher tool. It will not take a media budget the way the others do.
Two of these can run together. A spinner line does not answer the same brief as a card under a ChatGPT reply.
FAQ
What is the best Kickbacks alternative in 2026?
It depends on the surface. For a native ad during the wait, in Cursor and in browser chats, with a stack filter and a €10 starting budget, Idlen is the one we sell. For another one-line spinner, deals.dev and RuntimeAds publish their own floors. For ChatGPT's own card, OpenAI does. "Best" is the row in the table that matches the room you actually need.
Is Kickbacks an AI ad network?
It is a two-surface marketplace for a short line in AI coding tools. It is not a network across browser chats. If "AI ad network" means many apps and a larger creative, look at Idlen, Koah, Thrad, Gravity or uwait, and read the pricing section for each. The phrase covers products that do not compete for the same impression.
Can I advertise in Cursor and other AI coding tools?
Yes, but not on every row. Kickbacks' homepage table is Claude Code and Codex. Idlen's formats page includes Cursor and Windsurf. deals.dev names Cursor as a target. uwait names Cursor, VS Code, Windsurf and Antigravity. RuntimeAds names Cursor, Windsurf and Antigravity for the Claude Code and Codex spinner. Koah documents a terminal format and does not name Cursor on the pages checked.
What does a Kickbacks ad cost?
Bid from $0.50 per 1,000 impressions, in blocks of 1,000, on the surface you pick. Country targeting adds $0.75 per 1,000. The live total on the form is an estimate. Clicks do not have a published multiplier. Details and links are in the Kickbacks section above.
Does the Idlen offer apply to these other networks?
No. "Put in €50, get €100" is Idlen's first-deposit bonus, once, when the deposit is €50 or more. The other credits on this page are their own: Freebuff's $500 after $500 of spend, and uwait's €20 on a €100 top-up. ChatGPT Ads' help center, as fetched on 3 November 2026, does not state a welcome credit.
Should I read the developer comparison too?
If you also care what the person at the keyboard is paid, yes. Idlen vs Kickbacks is that page. This article is the buy: format, surface, price and who the ad can reach.
Advertise to people while they wait on AI
One native ad in browser chats, code editors, and in-app assistants. Not inside the answer.


